There are many different techniques to help with smoking cessation. This study from Spain has shown that using motivational interviewing to promote change in addictive behaviour is much more effective than brief advice on giving up.
In this study, 200 smokers were randomly assigned to either an anti-smoking device, or motivational interviewing group.
Subjects in both groups were offered bupropion when nicotine dependency was high.
Results showed that those who received motivational interviews were more than five times more likely to have stopped smoking compared to those who simply received anti-smoking advice.