The patient comment that had set him off was one suggesting that we should improve our artwork.
We already have an excellent photographic exhibition in the surgery, so how can we raise our game? More specifically, what do patients really want - Impressionist, Modern?
And, if they can agree on the style, do they expect originals or will prints do?
Even after an audit, several focus groups and a 'mind shower' session, we are still torn... We can't decide whether to open a branch surgery at Tate Modern, the National Portrait Gallery or IKEA.
Richard Ward, practice manager, Devon.